Declar offers digital audit services, technology maturity analysis and the design of digital transformation paths focused on marketing, communication, customer experience and data-driven processes. Activities include:
- assessment of the level of digitalization of commercial and communication processes;
- analysis, mapping and optimization of CRM flows and the customer journey;analysis, mapping, and optimization of CRM workflows and the customer journey;
- assessment of digital tools, marketing-tech platforms and automation systems;
- definition of technology development plans oriented towards growth, process efficiency and performance measurement;
- support for the design of innovative initiatives in AI, UX/UI, digital content and engagement solutions;
- dedicated training for corporate teams on digital marketing, data literacy, CRM and applied AI.
The goal is to support companies and SMEs in concrete technology adoption paths, improve digital processes and facilitate access to innovation opportunities in synergy with the Artes 4.0 network.










